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Ultimate Guide to Calculating Your Marketing Campaign ROI – Snowflake

Marketing attribution is key to determining how various channels, messages, and offers impact customers’ decisions. Successful…

CRM CUSTOMER SERVICE AND SUPPORT

PREDICTS 2021: CRM CUSTOMER SERVICE AND SUPPORT As companies move beyond the economic aftermath of the…

POST-PANDEMIC CUSTOMER SERVICE EXCELLENCE

FORRESTER RESEARCH REPORT THE THREE CUSTOMER SERVICE MEGATRENDS IN 2021: POST-PANDEMIC CUSTOMER SERVICE EXCELLENCE The COVID-19…

2021 CONTACT CENTER BUYERS GUIDE. Trends driving the essentials for modern customer experiences

The last year has profoundly changed the way we live, work and do business. Contact centers…

SEVEN BEST PRACTICES FOR BUILDING CUSTOMER LOYALTY – Happy customers lead to measurable business benefits

Happy customers often become loyal ones. And those loyal customers not only reduce your marketing costs…

5 Reasons B2C Marketers Should Care About Their Data Warehouse – Snowflake

B2C marketers are well aware of the power of data to personalize content, experiences, and offers…

Realize the Full Potential of Your Data and Improve Customer Experience – Snowflake

Retailers and consumer packaged goods (CPG) are under immense pressure to adapt and meet evolving consumer…

Chart the Moments That Matter Most

Ebook Use predictive engagement to inform customer interactions in real time Your customers are empowered by…

5 Ways to Leverage Granular Retail Data – Snowflake

Consumers’ expectations change daily. Brick-and-mortar and ecommerce retailers and consumer packaged goods (CPG) companies must adapt…

Guide to Managing Your Attack Surface with Cortex

Whether you’re securing an on-premises network, cloud infrastructure, critical supplier, or remote employee device, it can…